Convergence of Technology

Digital Convergence

This is shaping up to be a year marked by continued convergence in the world of technology and business. We examine the evolving landscape of technology put to business and personal use, as well as the broadening of technology to the global market.

Technology GrowthThis year, we’ve seen the “Facebook Revolutions” that have altered governments in Tunisia, Egypt, Oman, Yemen and Libya, not to mention Iran and other portions of the region, all carried out by the common man using technology such as Internet connected telephones and high-speed connections. Social media, while not a technology, but a software application nevertheless requires the availability of technology to make it visible to its users.

The convergence of social media websites and wireless technology is exactly what made those revolutions possible, and is exactly what we believe to be a continuing trend – the integration of modern tech and software into the daily life of the ordinary citizen. How extraordinary he is, compared to his not so distant ancestors, for whom modern technology consisted of a land-line telephone with rotary dial and an AM-band radio with a long antenna.

On the grander scale, we’ve also seen technology used by government in new and innovative ways. Spreading a malicious worm via the Internet that attacked Iran’s nuclear systems literally caused years of damage to a radical regime’s ability to produce nuclear weapons grade plutonium.

As technology grows, our clients must adapt to it, grow and accept the flow of advancement in order to keep up with competitors who clearly are investing in modern technology as a means to reduce costs. Our task, as consultants, is to identify such technologies, and potential advancements, and to guide the implementation to positively affect our clients’ bottom line.

This large advancement in technology is growing at an intense and rapid pace, and in many ways, society and governments have yet to catch up with it. While in most cases the advancement of modern tech solutions does great things, it can have its drawbacks. Fewer personnel are required to perform tasks that used to fill office buildings with desks and are now performed on a small network. New systems replace humans in a wide variety of areas, but what becomes of the humans who have no jobs to go to? All these things must be considered in our efforts to implement new solutions.

Planning and sound analysis and a solid strategy are key to making technology work for all.